Every year, more and more consumers turn to social media to spot holiday offers and share information around gift purchases. According to Crowdtap, consumers use Facebook during the holiday shopping season in the following ways:
-39.3% have been influenced by Facebook when buying a gift.
-64.8% use social media to find the right gift.
-66.4% tell friends about holiday deals on Facebook.
How does your organization plan to use Facebook this holiday season to tap into the trend? Below are a few holiday promotion ideas to consider but please feel free to add your own: